Why Are Electronic Publishing Formats Important?
Self-Publishing is an option that provides a motivated author with an alternative way to get their work in print. If a writer has a good story, one that can shed some light on a controversial topic, or offer people help to solve a widespread problem, the author has a built-in market, waiting to be tapped.
e-Book Popularity
eBooks are gaining ground- (or should that be gigs?) with the reading public. Electronic reader options and ecological benefits fit well with the growing trend of instant gratification.
Buying and reading habits,such as visiting bookstores and libraries, are ingrained and unchallenged by the majority of readers. The easy access continues to rapidly climb in popularity.
The e-Book format is accepted by writers who are pleased to see additional marketing and sales options in today's super sluggish economy.
But which comes first? The money for the reader- or the book?